This is an old saying: “It’s not about what you know… but, what you don’t know that will get you.” This is a saying about knowledge deficits. We see it in small and large businesses. Successful businesses learn to evolve their processes and procedures to allow flexibility for these unknownContinue Reading

Sticky

Whether you make widgets or websites, if you are a business then you need to make money. When we look at the ways business create a profit and, thus, pay their bills and themselves, there are two schools of thought: control expenses or increase sales. The truth is that theseContinue Reading